While the myth of innovation is that it is achievable only by the magical inspiration of creative genius, the reality is that innovation is driven by design. There are several critical factors necessary for sustained innovation performance. These critical factors can be adopted by any organization. You just need to know which are critical to your organization and how to bridge the gaps in your innovation practices.
The Surge Group's Innovation Team has distilled the extensive research on creativity and innovation performance into an approach that allows us to quickly assess an organization's strengths and areas for improvement across the whole organization. We do this by delivering our Innovation Assessment to audit innovation performance and developing an Innovator's Road Map which outlines recommendations for areas to improve and strengths to capitalize on.
Organizations can then choose to follow this up by engaging their teams in our Business Innovator Labs which are co-created and customized to include coaching, workshops and hands-on facilitation of an actual innovation process from ideation to commercialization to help your team design a sustainable culture of innovation.